Field Marketing Manager

<div class="p" data-block="true" data-editor="fsfeq" data-offset-key="637gr-0-0"> <div class="public-DraftStyleDefault-block public-DraftStyleDefault-ltr" data-offset-key="637gr-0-0"><span data-offset-key="637gr-0-0"><span data-text="true">We are looking for a highly motivated Field Marketing Manager to deeply align with our Enterprise sales organization, with a focus on pipeline growth and deal acceleration through a variety of sales-focused and event marketing programs.</span></span></div> </div> <div class="p" data-block="true" data-editor="fsfeq" data-offset-key="cuj6i-0-0"> <div class="public-DraftStyleDefault-block public-DraftStyleDefault-ltr" data-offset-key="cuj6i-0-0"> </div> <div class="public-DraftStyleDefault-block public-DraftStyleDefault-ltr" data-offset-key="cuj6i-0-0"><span data-offset-key="cuj6i-0-0"><span data-text="true">Our dream candidate thrives at the intersection of Enterprise sales and marketing and is ready to create innovative and strategic marketing programs and events that drive business results. This person will use data to enhance marketing and collaborate with the team to build stronger relationships with customers. They aim to boost lead generation, encourage customers to spend more, and position Pendo as the leading software experience provider. In this role, you will work with various teams to start marketing campaigns and programs for our Enterprise sales. You will also gather and share feedback to ensure our marketing meets the sales team's requirements.</span></span></div> </div> <div class="p" data-block="true" data-editor="fsfeq" data-offset-key="2mpd5-0-0"> <div class="public-DraftStyleDefault-block public-DraftStyleDefault-ltr" data-offset-key="2mpd5-0-0"> </div> <div class="public-DraftStyleDefault-block public-DraftStyleDefault-ltr" data-offset-key="2mpd5-0-0"><span data-offset-key="2mpd5-0-0"><span data-text="true">This candidate has experience planning and executing creative and unique regional in-person events that push the envelope on what is considered a corporate event. This candidate excels at building relationships, planning in-person intimate events, managing logistics, and analyzing data to improve future marketing programs and initiatives.</span></span></div> </div> <p><em>Please note this role does not plan or execute industry tradeshows or conferences.</em><em><br><br></em></p> <p><strong>Role Responsibilities:</strong></p> <ul> <li class="public-DraftStyleDefault-unorderedListItem public-DraftStyleDefault-reset public-DraftStyleDefault-depth0 public-DraftStyleDefault-listLTR" data-block="true" data-editor="fsfeq" data-offset-key="eh81a-0-0"> <div class="public-DraftStyleDefault-block public-DraftStyleDefault-ltr" data-offset-key="eh81a-0-0"><span data-offset-key="eh81a-0-0"><span data-text="true">Partner closely with the Enterprise sales team to understand their needs, goals, and objectives. Collaborate with Marketing and Sales to develop and execute targeted marketing campaigns and tactics that support those objectives; adjusting course as needed in response to changing conditions.</span></span></div> </li> <li class="public-DraftStyleDefault-unorderedListItem public-DraftStyleDefault-depth0 public-DraftStyleDefault-listLTR" data-block="true" data-editor="fsfeq" data-offset-key="cbd4u-0-0"> <div class="public-DraftStyleDefault-block public-DraftStyleDefault-ltr" data-offset-key="cbd4u-0-0"><span data-offset-key="cbd4u-0-0"><span data-text="true">Work closely with the Marketing and Sales teams, leaders, and executives to ensure our events and programs are successful. Make sure everyone, from potential customers to existing ones, has a great experience with our programs. This experience should reflect our brand and be the best in our industry.</span></span></div> </li> <li class="public-DraftStyleDefault-unorderedListItem public-DraftStyleDefault-depth0 public-DraftStyleDefault-listLTR" data-block="true" data-editor="fsfeq" data-offset-key="epmll-0-0"> <div class="publi ... (truncated, view full listing at source)