Marketing Manager – Europe

SquareTrade
London, EnglandPosted 25 February 2026

Job Description

About the Role We are looking for an experienced and commercially minded Retail Marketing Manager to support the execution of marketing strategies across our European retail partner network. This role is ideal for someone with 4-6 years of experience in marketing - particularly from an FMCG or in-house retail background - who understands how to activate brands at the point of sale and drive engagement with retail staff in a B2B2C environment.  This role requires a highly outgoing, relationship-driven individual who thrives on building strong networks both internally and externally, and who proactively connects with teams, partners and stakeholders across markets.  You will play a key role in bringing our product to life across multiple markets, partnering with our external retail marketing agency and internal stakeholders to ensure execution excellence and frontline advocacy at scale.  Key Responsibilities  Retail Marketing Execution  Support the development and rollout of retail campaigns across multiple European partner accounts, ensuring consistent and impactful execution in line with brand and business goals.  Retail Staff Engagement  Design and lead programs that educate and inspire store staff, turning them into active brand advocates who can influence the end-consumer at the point of sale.  Agency Management  Brief and collaborate with our dedicated retail marketing agency to deliver high-quality in-store activations, training tools, and promotional materials tailored to partner and market needs.  Cross-Functional Collaboration  Work closely with the Senior Marketing Manager, account management, retail excellence, and brand teams to ensure seamless coordination and integrated campaigns. Act as a natural connector across teams, fostering strong relationships and open communication with internal teams and stakeholders.  Performance Monitoring & Insights  Track and evaluate campaign performance across retail environments, using insights to refine the retail calendar and report effectively to stakeholders.  Budget & Timeline Ownership  Manage project budgets and timelines with precision, ensuring timely and on-brand delivery of all retail initiatives.  Qualifications  4-6 years of experience in marketing, ideally in FMCG, consumer goods, or retail/in-store marketing  Strong understanding of retail environments and the key drivers of consumer conversion at the shelf  Proven experience working with or managing external agencies for campaign execution  Demonstrated ability to engage and motivate retail staff or front-line teams  Excellent project and stakeholder management skills  Strong analytical skills with the ability to draw insights from campaign data  Creative, detail-oriented, and highly organized  Must be London-based with the right to work in the UK  Willingness to travel to our European markets up to once per month as needed.  European languages strongly desired: German, Italian, or a Nordic language  Experience working across multiple European markets is a plus    Why Join Us? · Influence how our brand shows up in thousands of retail locations across Europe · Be part of a collaborative, ambitious team that values creativity, precision, and impact · Gain broad exposure across markets and the full marketing mix in a dynamic B2B2C environment Additional Information We work in a hybrid model: 3 days in the office, 2 days from home.  All your information will be kept confidential according to EEO guidelines. The Team:   http://www.squaretrade.com/leadership       ... (truncated, view full listing at source)
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