Senior Campaign Manager

<div class="content-intro"><p><strong>About Us </strong></p> <p>dbt Labs is the pioneer of analytics engineering, helping data teams transform raw data into reliable, actionable insights. Since 2016, we’ve grown from an open source project into the leading analytics engineering platform, now used by over 90,000 teams every week, driving data transformations and AI use cases. </p> <p>As of February 2025, we’ve surpassed $100 million in annual recurring revenue (ARR) and serve more than 5,400 dbt Platform customers, including Astra Zenica, Sky, Nasdaq, Volvo, JetBlue, and SafetyCulture. </p> <p>We’re backed by top-tier investors including Andreessen Horowitz, Sequoia Capital, and Altimeter. At our core, we believe in empowering data practitioners:</p> <ul> <li>Reliable, high-quality data is the fuel that propels AI-powered data engineering.
</li> <li>AI is changing data work, fast. dbt’s data control plane keeps data engineers ahead of that curve.</li> <li>We empower engineers to deliver reliable, governed data faster, cheaper, and at scale.</li> </ul> <p>dbt Labs is now synonymous with analytics engineering, defining the modern data stack and serving as the data control plane for enterprise teams around the world. And we’re just getting started.. We’re growing fast and building a team of passionate, curious people across the globe. Learn more about what makes us special by checking out our <a href="https://www.getdbt.com/about-us/values">values</a>.</p></div><p><strong>Location: </strong>US - Remote (Austin, TX) - candidates <strong>must</strong> be located in Austin to be considered. </p> <p>We're seeking a Senior Campaign Manager to join the Global Demand Center team at dbt Labs. This pivotal role will spearhead the development, execution, and optimization of strategic global campaigns. The Global Demand Center at dbt Labs is the hub of campaign execution at dbt Labs, curating the foundational messaging and distribution to support our global revenue engine. On this team you will work closely with Product Marketing to ideate and execute campaigns and serve as a support system for Regional Marketers looking to bring the energy and effectiveness of global campaigns to their territories. </p> <h2><strong>What You'll Do</strong></h2> <ul> <li><strong>Orchestrate Global Campaigns:</strong> Lead and manage end-to-end campaign strategy and execution, ensuring alignment with global business objectives.</li> <li><strong>Drive Regional Marketing Execution: </strong>Create and support multi-touch campaigns for Regional Marketing Managers to execute in-region</li> <li><strong>Drive Cross-Functional Collaboration:</strong> Partner with teams across the organization, including Product, Partnership and Alliances, and Sales to ensure seamless integration of campaigns throughout the customer lifecycle.</li> <li><strong>Optimize Campaign Performance:</strong> Incorporate qualitative and quantitative findings to refine campaign strategies, increasing engagement while reducing acquisition costs.</li> </ul> <h2><strong>What You Bring</strong></h2> <ul> <li><strong>Results-Oriented:</strong> You have 7+ years of experience executing successful marketing campaigns, leveraging project management skills and a can-do attitude to drive tangible outcomes from marketing programs. </li> <li><strong>An adaptable Leader:</strong> Comfortable leading in a dynamic environment, you embrace change and drive innovation within the team.</li> <li><strong>An Inspirational Team Player:</strong> You excel in motivating those around you, demonstrating leadership in everyday tasks and fostering collaboration.</li> <li><strong>Resilient and Organized:</strong> Able to thrive through challenges and juggle multiple priorities with a high degree of organization and focus.</li> </ul> <h2><strong>What Will Make You Stand Out</strong></h2> <ul> <li><strong>Industry Knowledge:</strong> Familiarity with dbt personas, developer communities, Analytics Engineering, and open-source ... (truncated, view full listing at source)