Principal Product Marketing Manager – Security Sales Enablement + Events (Remote)
Cisco5 Locations$196k – $247kPosted 20 March 2026
Job Description
The application window is expected to close on: 03/20/2026 Job posting may be removed earlier if the position is filled or if a sufficient number of applications are received. This role is open to remote US locations. The application window is expected to close on 3/17/26. Job posting may be removed earlier if the position is filled or if a sufficient number of applications are received. Meet the Team We are looking for a Principal Product Marketing Manager for Security Sales Enablement & Events who is obsessed with the "last mile" of marketing to deliver real solutions for our customers. The Principal Product Marketing Manager won’t just craft collateral and sales tools with the Product Marketing team — you will ensure we’re creating the right content across the journey and ensure that it lands. This is a high-profile role that owns strategy and execution for security enablement with Global Field Enablement, leveraging data, sales feedback, and cross-functional stakeholders to drive effective global launches and campaigns. You'll act as the bridge between Marketing, Product, Events, Sales, and Business Leadership — with the goal of establishing trust and helping sellers navigate complex conversations with sophisticated, enterprise customers. You'll also be the voice of the seller back to product marketing and product teams. Additionally, you will serve as the Security PMM lead for our most critical global events. You will act as the security lead, working with the event marketing team to ensure we land our message through strong positioning, keynotes, demos, and booth presence. This role is for someone who thrives in a collaborative, result-oriented culture, has a growth mindset, and is energized by strategy, storytelling, events, and data. Your Impact Establish critical relationships, influence, and feedback loops to translate insights into actionable strategy and impact: monitor asset and field conversations (Seismic, Klue, Gong, surveys, etc.) and analyze adoption and performance data; establish structured feedback loops (surveys, councils, ride-alongs, leadership 1on1s) with Sales. Lead cross-functional stakeholder teams to build and progress the enablement strategy, including a logical flow of sales tools (pitch decks, demos, battle cards, ROI calculators) that map to the sales cycle, from discovery to close. Craft cross-portfolio messaging and scripts that help sellers move toward consultative, value-based discovery; orchestrate with SMEs to ensure they develop optimized content to translate technical updates into "sellable" stories. Co-design scalable, interactive virtual trainings, self-paced learning modules, and other engagement programs. Act as an internal champion for our security POV—ensuring every seller can confidently deliver the "Why Splunk Security" story, whether on a customer call or on the trade show floor. Lead enablement for onboarding, major trainings, and annual sales kick-offs for Product Marketing. Lead the Security PMM Event Strategy: Own the product marketing presence and execution for tier-one global conferences, including third-party industry events (e.g., RSA, Black Hat) and first-party company events (e.g., Cisco Live). Drive Event Experiences: Partner with events, product management, and marketing teams to develop compelling event messaging, booth experiences, theater sessions, and impactful live demos. Minimum Qualifications 6-8+ years of experience in Product Marketing, Sales Enablement, Event Marketing, Technical Sales, or similar. 3+ years in B2B / cybersecurity (SIEM, TI, XDR, etc.) -- you can speak the language of CISOs and SOC analysts with confidence. Preferred Qualifications Proven experience managing or significantly contributing to product marketing event strategy and execution for major industry conferences (e.g., booth messaging, demo coordination, SME staffing). Effective relationship-building who understands how to build trust and develop influence with frontline sellers and le ... (truncated, view full listing at source)
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