Sales Operations Planning Manager
TwilioRemote - US$129k – $161kPosted 12 March 2026
Job Description
Who we are
At Twilio, we’re shaping the future of communications, all from the comfort of our homes. We deliver innovative solutions to hundreds of thousands of businesses and empower millions of developers worldwide to craft personalized customer experiences.
Our dedication to remote-first work , and strong culture of connection and global inclusion means that no matter your location, you’re part of a vibrant team with diverse experiences making a global impact each day. As we continue to revolutionize how the world interacts, we’re acquiring new skills and experiences that make work feel truly rewarding. Your career at Twilio is in your hands. We use Artificial Intelligence (AI) to help make our hiring process efficient. That said, every hiring decision is made by real Twilions!
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See yourself at Twilio
Join the team as Twilio’s next Sales Operations Planning Manager.
About the job
Twilio is seeking a Planning Manager to join the Strategic Operations pillar within Sales, Operations and Enablement. We are seeking a data-driven and strategically minded individual to lead our target-setting process and align customer segmentation to organizational objectives.. This role is less about managing schedules and more about defining our "North Star"— ensuring our goals are ambitious, data-driven, and achievable.
This individual will help us establish ‘best in class’ practices for target setting and customer cohorting, drive recommendations for change, and execute those changes flawlessly through cross-functional collaboration. They will partner with cross functional leaders in sales, systems and HR to align on and drive operational improvements. The right candidate will have a proven track record of completing multiple cycles of target setting that have led to better outcomes for the GTM function.
Responsibilities
In this role, you’ll:
Strategic Target Setting: Lead the annual and semi-annual target-setting cycles. You will define top-down targets while collaborating with department heads to ensure bottom-up feasibility. You will develop unique target setting methodologies across segments of our business and drive development of targets for each
Customer Segmentation Strategy: Lead the development and maintenance of customer segmentation to identify growth opportunities by leveraging various segmentation models (e.g. firmographic, propensity to buy, etc)
Lifecycle Management: Identify the "tipping points" in the customer journey to help set targets that encourage customer movement from lower-value to higher-value segments
Cross-Functional Alignment: Work with Sales and Finance to ensure that targets and their underlying methodology will enable Twilio to achieve their broader strategic goals
Stakeholder Management: Present target proposals to senior leadership, providing data-backed narratives to gain buy-in.
Continuous Optimization: Refine the planning process to reduce "planning lag" and improve the accuracy of our projections.
Qualifications
Twilio values diverse experiences from all kinds of industries, and we encourage everyone who meets the required qualifications to apply. If your career is just starting or hasn't followed a traditional path, don't let that stop you from considering Twilio. We are always looking for people who will bring something new to the table!
*Required:
6+ years of experience in sales operations or revenue operations for a CPaaS organization
Have deep understanding of the key metrics/levers for a GTM organization (productivity, capacity, top of funnel, pipeline, etc.)
Completed 2 rounds of annual planning within a GTM organization
Strong analytical skills with proficiency in data manipulation and reporting tools
Highly collaborative, with the ability to build strong partnerships with and influence GTM, Finance, and Product teams
Strong project management and process mapping skills, with the ability to distill complex problems into actionable steps
Excellent verbal and wr ... (truncated, view full listing at source)
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