Digital Marketing Manager, Paid Social

Gong harnesses the power of AI to transform how revenue teams win. The Gong Revenue AI Operating System unifies data, insights, and workflows into a single, trusted system that observes, guides, and acts alongside the world’s most successful revenue teams. Powered by the Gong Revenue Graph, AI-powered intelligence, specialized agents, and trusted applications, Gong helps more than 5,000 companies around the world deeply understand their teams and customers, automate critical sales workflows, and close more deals with less effort. For more information, visit www.gong.io. At Gong, you will join a company built on innovative products, ambitious goals, and passionate people. We are shaping the future of revenue intelligence and we want people who are excited to build what comes next. You will work with a team that dreams big, moves fast, and cares deeply about the craft and about each other. Here, transparency and trust are core to how we operate, and every person has the opportunity to make a visible impact. If you want to grow, stretch, and do work that truly matters, Gong is the place to do the best work of your career. Gong is hiring a Digital Marketing Manager to scale paid social programs across LinkedIn and Meta. As a key member of the Growth Marketing team, this role reports to the Director of Growth and drives inbound growth—capturing new leads, generating pipeline, accelerating deal velocity, and unlocking growth across priority business segments. The ideal candidate is a seasoned paid social expert with deep platform expertise and a proven track record of building and executing large-scale, segment-level campaigns. They bring strong command of advanced targeting, creative best practices, and performance optimization across LinkedIn, Meta, and related platforms, with a clear understanding of paid social’s role within broader, cross-channel programs. This is a high-impact individual contributor role for someone who thrives in a fast-paced environment, aligns stakeholders around topline goals, and translates full-funnel campaigns into measurable business outcomes through strong execution, reporting, and analytics. RESPONSIBILITIES Own paid social strategy across LinkedIn and Meta, setting clear objectives, segmentation, and full-funnel approach aligned to topline growth goals Guide agency partners on campaign structure, experimentation roadmaps, messaging, creative direction, and stage-based offers Work closely with segment teams to turn account and expansion strategies into targeted paid social campaigns. Partner on audience targeting, messaging, and campaign execution to engage high-value prospects and customers. Design and lead test-and-learn programs across audiences, funnel stages, and creative frameworks; synthesize learnings into clear recommendations Own reporting and analytics for paid social, including pipeline contribution, conversion velocity, ROAS, and stage-level performance Build and maintain dashboards and performance frameworks that provide clear visibility into results and inform budget and strategy decisions Deliver regular performance readouts and strategic insights to Growth leadership and cross-functional stakeholders, tying results to business impact Stay ahead of platform, targeting, and measurement innovations to continuously evolve strategy and unlock new growth opportunitie QUALIFICATIONS 5–8 years of B2B digital marketing experience, with hands-on ownership of paid social programs in a fast-paced SaaS or high-growth environment Ability to tailor strategies, goals, and investment approaches by business segment, including enterprise and ABM-focused motions Experience owning reporting and measurement, using performance data to inform strategy, experimentation, and investment decisions with clear, actionable insights Ability to work effectively with agency partners and cross-functional stakeholders Working proficiency with account-based, marketing, and analytics platforms, includi ... (truncated, view full listing at source)