Senior Brand Manager

Senior Brand Manager Department: Marketing Team: Marketing Location: Madrid, Spain Type: Full-Time **About the role** Uber’s regional marketing teams play a critical role in establishing deep connections with the markets and communities we operate in today. Representing the frontline of our business, regional marketers work closely with cross-functional regional stakeholders (Comms, Policy, Ops, etc.) to bring our products and brand strategy to life. They work closely with regional and global stakeholders to define regional priorities, owning region-specific marketing efforts, and manage brand campaigns and activations. Come help us build a brand that is redefining multiple industries on a global scale. We are looking for a Marketing Manager to lead our brand efforts and drive exceptional results. In this role, you will manage high-impact campaigns, to increase brand visibility and create meaningful connections with key audiences, while measuring the impact of everything you do. Collaborating closely with Operations, Social Media, Communications, and Performance Marketing teams, you will execute brand strategies that drive brand growth and support business objectives. This is an exciting opportunity to shape a locally resonant brand approach in a competitive market. **What You’ll Do** - Lead end-to-end brand campaigns: Develop, plan, and execute integrated brand campaigns from concept to launch, ensuring alignment with global brand strategy and regional business priorities - Drive cross-functional collaboration: Partner with Operations, Communications, Policy, Social, and Performance Marketing teams to ensure cohesive, impactful storytelling across all channels - Manage media strategy and execution: Define media plans across offline and digital channels, ensuring efficient budget allocation, channel mix optimization, and strong ROI - Oversee agency management: Manage creative and media agency partners, providing clear briefs, feedback, and guidance to deliver best-in-class creative and media output, while managing campaign budgets effectively - Lead our lear