Marketing Executive

Marketing Executive A little bit about us: We are Belvo, an open finance API platform with the bold vision of democratizing access to financial services in Latin America. We enable any financial innovator to access and interpret financial data, as well as initiate payments from their end-users accounts. We’re turning the messy complexities of the Latin American financial ecosystem into a modern set of tools to access and interpret data and move money in a seamless and secure way. We’re a highly-technical, passionate, and driven team. We are more than 90 people and our team currently represents 20 nationalities. We have offices in São Paulo and Mexico City – while a large portion of us work remotely. We are tackling a very stimulating problem: connecting fintech innovators with legacy financial infrastructure. We strive to go beyond the limits of what is possible today and to do so in an elegant and developer-first way. Since starting our adventure in May 2019, we have raised $71m from the leading VC investors globally. You can read more about our company here https://belvo.com/about/ and about our team and culture here https://belvo.com/careers/. Also, head to our blog https://belvo.com/blog/ for more news about what we’re building and how we work https://belvo.com/blog/category/working-belvo/. About the team: - We work in cross-functional, autonomous teams. We follow continuous delivery best practices executed on top of a modern technology stack. - Our products are built for developers, by developers. Technological excellence is at the heart of what we do. - We are pragmatic and customer-focused. We strive to find the right set of trade-offs in order to validate our hypothesis as early as possible, iterating on our products based on customer feedback. - We communicate transparently. We do weekly all-hands where we get together to discuss company performance and goals. - While we are global and remote-friendly, we also operate from our vibrant offices in CDMX and Sao Paulo. To accommodate the various time zones in which we are based, we ensure we’re always synced up between 3 pm and 6 pm, CEST. - Also, we are backed by some of the leading investors in Silicon Valley and Latin America, including Founders Fund, Kaszek Ventures, and YCombinator. Your opportunity: - Own and execute local marketing initiatives to drive growth and generate qualified pipeline through webinars, content, events, PR, and multi-channel digital campaigns, working closely with the Head of Marketing to meet overall goals. - Lead end-to-end event management, including third-party industry events and Belvo-hosted events, overseeing speakers, logistics, vendors, budgets, and timelines. - Measure and analyze performance, leveraging insights to continuously improve future events, campaigns, and sponsorship opportunities. - Own and execute PR strategy in Mexico to increase brand awareness and position Belvo as a leading voice in Open Finance and payments. - Build and maintain strong relationships with key media outlets and industry stakeholders. - Localize and adapt global content such as whitepapers, product guides, and newsletters to resonate with the Mexican market. - Create locally relevant content, including blog posts, opinion pieces, and press releases tailored to market needs. - Track and report on KPIs using tools like Google Analytics and HubSpot, ensuring alignment with company OKRs. - Build and nurture a strong Open Finance community in Mexico through events, partnerships, and collaborations with key fintech institutions and associations. This position may be for you if: - Have proven experience (3+ years) organizing and managing events, ideally within the tech or fintech industry. - Bring strong PR expertise, with a track record of building and managing relationships with media outlets. - Are a compelling storyteller, able to craft clear, engaging narratives and showcase impactful work. - Have a strong digital content back ... (truncated, view full listing at source)