Brand Manager

Who are we? At UpGuard, we are replacing manual security bottlenecks with AI-driven precision. Fresh off a US$75M Series C, we are scaling our infrastructure to process 100 billion risk signals daily. This isn’t just growth; it’s a total reimagining of how the world manages cyber risk. We build the Cyber Risk Posture Management (CRPM) platform that security teams actually love. By integrating security ratings, threat intel, and agentic AI, we empower organisations to stay ahead of an ever evolving attack surface. We aren’t just building another tool; we’re defining a category. We provide the autonomy to ship world-class technology and the resources to do it at a global scale. The Marketing team at UpGuard includes multiple marketing and design functions, including Product Marketing, Demand Gen, Marketing Ops, Content Marketing, SEO, Community, Design, and Video. UpGuard’s vision is to become a leader in the markets we play in (Cyber VRM, Attack Surface Management) by providing a best-in-class SaaS platform for organisations to manage their third-party risk and external attack surface. Our purpose as a Marketing team is to facilitate this goal by growing UpGuard with a repeatable and scalable marketing engine and a leading brand. Where does this role fit in? This Brand Manager role is the operational engine for a dedicated, cross-functional brand and platform stream. You are responsible for transforming high-level product strategy and messaging into measurable marketing performance. Working at the nexus of your core stream team (PMM, Content, Creative, Web Design), you will own the execution calendar, budget, and success metrics for all brand and demand generation activities. You are the critical link responsible for integrating the work of the core stream with the specialized expertise available in our Shared Services (e.g., Paid Search, Email, Analytics) to drive brand awareness and authority, high-quality pipeline and deliver a strong return on investment (ROI).