Senior Marketing Manager

Senior Marketing Manager Thought Machine’s mission is bold – to properly and permanently rid the world’s banks of legacy technology. To achieve this, we have developed the foundations of modern banking through core and payments technology which run natively in the cloud. What we are attempting is hard and means we need great people working together to build great technology. We have grown rapidly in the past few years – growing our team to more than 550 individuals across offices in London, New York, Singapore and Sydney. We have raised more than $500m in funding and are now valued at $2.7bn. Our investors include Molten Ventures, Eurazeo, Intesa Sanpaolo, Temasek, Nyca Partners, JPMorgan Chase Strategic Investments, Standard Chartered Ventures, and more. We have created a culture that enables our team to produce the best work in the industry while ensuring we have fun along the way. We're regularly cited as having a fantastic workplace culture and have been recognised by Sifted magazine as having one of the highest Glassdoor ratings for a UK fintech company and the industry's most generous employee share package. Named one of the world’s most innovative fintechs by Global Finance Magazine, we were also recognised by the Financial Times as one of Europe’s fastest-growing companies for two consecutive years—and a UK Best Employer for 2026. To support our next phase of growth, we are hiring an experienced, commercially minded B2B marketer who thrives in a lean, fast-paced environment. You will lead multi-channel campaigns for a priority segment while partnering closely with the Global Head of Marketing to build repeatable programmes, processes and playbooks, and help shape the function as it scales. This role combines strategic ownership with hands-on delivery. You will run integrated campaigns across digital, content, partner and event channels to generate measurable pipeline impact. You’ll bring ABM-informed thinking and strong segmentation discipline, without being restricted to a single marketing motion. You’ll also be comfortable adapting to evolving approaches in digital marketing and AI-enabled workflows, as we continue to improve the speed and effectiveness of our marketing engine. This is a great time to be joining our marketing team. A new Global Head of Marketing comes on board in April, bringing experience and fresh thinking on how we grow our presence and go to market. This role is one of the first they will hire, so you'll have a real opportunity to help shape the function alongside them from day one. Duties Your primary focus will be to establish a segment campaign engine that delivers measurable pipeline impact. You’ll be hands-on in the near term and help scale delivery through process, partners and specialist hires over time. Segment campaign leadership - Own campaign strategy and execution for a priority segment, aligned to commercial goals and sales priorities. - Develop and maintain an informed view of the market, ICPs, key stakeholders, customer challenges and competitive dynamics. - Translate insight into clear messaging, value propositions and campaign narratives that resonate with enterprise buyers. Multi-channel demand generation (ABM-informed, not ABM-only) - Plan and execute integrated campaigns across paid and organic digital, email, web, content, partner channels and field activity. - Apply account-based principles where they make sense (e.g., target account tiering, personalisation, sales plays, account engagement), while also running scalable segment programmes. - Develop campaign journeys that support the full funnel, from awareness and engagement through evaluation and deal acceleration. Sales partnership and enablement - Partner closely with Sales and Sales Ops to align on target accounts, territories, pipeline goals, handoffs and feedback loops. - Create and maintain campaign toolkits and sales enablement materials, including campaign collateral, email sequences, landing pag ... (truncated, view full listing at source)