Digital Marketing Specialist

At Cotality, we are driven by a single mission—to make the property industry faster, smarter, and more people-centric. Cotality is the trusted source for property intelligence, with unmatched precision, depth, breadth, and insights across the entire ecosystem. Our talented team of 5,000 employees globally uses our network, scale, connectivity and technology to drive the largest asset class in the world. Join us as we work toward our vision of fueling a thriving global property ecosystem and a more resilient society. Cotality is committed to cultivating a diverse and inclusive work culture that inspires innovation and bold thinking; it's a place where you can collaborate, feel valued, develop skills and directly impact the real estate economy. We know our people are our greatest asset. At Cotality, you can be yourself, lift people up and make an impact. By putting clients first and continuously innovating, we're working together to set the pace for unlocking new possibilities that better serve the property industry. Job Description: Your responsibilities will include, but are not limited to: ▪ Create, publish, and manage a high volume of client digital ad campaigns (both vendor and agent/office) in a fast-paced, high-quality environment. ▪ Conduct daily optimisation checks and campaign monitoring to ensure ads are performing effectively and efficiently throughout their duration. ▪ Collaborate closely with stakeholders, Account Managers to understand client requirements and ensure brand consistency across all campaign builds. ▪ Monitor and manage the shared Digital Ads inbox, providing timely and professional responses to campaign-related queries. ▪ Accurately document campaign notes and client feedback within internal systems to ensure process consistency and data quality. ▪ Contribute to continuous improvement by ensuring deliverables are to a high quality and standard, and identifying opportunities for greater efficiency and results ▪ All Cotality Workers must take reasonable care for their own health and safety while at work, ensure their actions do not compromise the safety of others, follow reasonable instructions to support Cotality’s WHS obligations, and actively cooperate with the WHS Framework including participating in any training required. Workers are encouraged to understand this policy and seek clarification from  management when needed. Job Qualifications: In this role you should have: ▪ Completion of year 12 required ▪ Minimum 2 years in a dedicated Digital Marketing or Content Creation role. ▪ A proven track record of managing (or assisting with) Meta Ads Manager and understanding how creative choices impact metrics and influence renewals.  ▪ Exceptional copywriting skills with the ability to switch voices depending on the platform and audience. ▪ Design high-converting visual assets using the Adobe Creative Suite (Illustrator, Photoshop) for professional-grade projects and Canva for agile, high-speed delivery. ▪ Craft compelling, hook-heavy ad copy for Meta and concise, punchy headlines for Google Display Network (GDN) banners. ▪ Proficiency in the Microsoft Office Suite, Project Tools (Asana, JIRA and CRM and comfort in learning and working with multiple operational systems. ▪ Strong written and verbal communication skills. #LI-BH1 #LI-Hybrid Why Join Cotality? Cotality has a culture of collaboration- we champion ownership, initiative and leadership! To support your whole self, our benefits are built to help you thrive at work and in life. In addition to modern offices across Australia and New Zealand, our hybrid working model provides you with the opportunity for flexible working conditions that work best for you and the business; 10 half days of Wellbeing leave each year to help you recharge and access to our Employee Assistance Program; $600 AUD annual wellbeing allowance for gym memberships, wellness apps, ergonomic gear and more; Generous Parental leave offering, $750 AUD in Baby Bucks and o ... (truncated, view full listing at source)