Global Customer Marketing Discovery, Analyst

To get the best candidate experience, please consider applying for a maximum of 3 roles within 12 months to ensure you are not duplicating efforts. Job Category Marketing & Communications Job Details About Salesforce Salesforce is the #1 AI CRM, where humans with agents drive customer success together. Here, ambition meets action. Tech meets trust. And innovation isn’t a buzzword — it’s a way of life. The world of work as we know it is changing and we're looking for Trailblazers who are passionate about bettering business and the world through AI, driving innovation, and keeping Salesforce's core values at the heart of it all. Ready to level-up your career at the company leading workforce transformation in the agentic era? You’re in the right place! Agentforce is the future of AI, and you are the future of Salesforce. Role Overview The Customer Advocacy & Engagement Specialist is a vital driver of our customer-centric vision. In this role, you don't just manage data; you curate the voice of our customers to fuel business growth. You will be responsible for identifying high-potential advocates, orchestrating the development of customer success assets, and managing the strategic pipeline that connects our most successful customers with our global sales and marketing goals. Responsibilities Strategic Pipeline & Lifecycle Management: Identify and source new customer stories by analyzing account health and success milestones. Maintain a robust pipeline of advocates ready to participate in key initiatives. Reference Ecosystem Orchestration: Manage 1-1 reference requests and maintain the integrity of our reference database. You will ensure customer attributes are updated and reference usage is tracked to prevent advocate fatigue. Content & Asset Development: Lead the end-to-end execution of customer assets. This includes managing workflows from initial discovery to final publication on our corporate website, social platforms, and sales portals. Operational Excellence: Build and document the processes that make our program scale. You will create reports and dashboards in Salesforce to provide visibility into advocacy impact and program ROI. Your Background Experience: 3 years in customer advocacy, reference management, or cross-functional marketing support. Technical Proficiency: Strong command of Salesforce and MS Office. Experience with ReferenceEdge is highly preferred. Project Leadership: Proven ability to move complex projects (like customer stories or video assets) to completion reliably and repeatedly. Communication: A clear and direct communicator who is comfortable engaging with internal stakeholders and external customer champions. Operational Discipline: You have an eye for detail and a passion for building structured processes that solve business challenges. Unleash Your Potential When you join Salesforce, you’ll be limitless in all areas of your life. Our benefits and resources support you to find balance and be your best , and our AI agents accelerate your impact so you can do your best . Together, we’ll bring the power of Agentforce to organizations of all sizes and deliver amazing experiences that customers love. Apply today to not only shape the future — but to redefine what’s possible — for yourself, for AI, and the world. Accommodations If you need a reasonable accommodation during the application or the recruiting process, please submit a request via this Accommodations Request Form . Please note that Salesforce uses artificial intelligence (AI) tools to help our recruiters assess and evaluate candidates’ resumes and qualifications throughout the recruiting process. Humans will always make any candidate selection and hiring decisions. Please see our Candidate Privacy Statement for more information about how we use your personal data and your rights, including with regard to use of AI tools and opt out options. Posting Statement Salesforce is an equal opportunity employer and maintains a ... (truncated, view full listing at source)