Senior Director, Demand Generation & Campaigns

Tanium
Emeryville, CA (Hybrid)$170k – $505kPosted 5 March 2026

Job Description

<p><strong>The Basics:</strong></p> <p><span data-contrast="none">The Senior Director of Integrated Marketing is a global strategic leader responsible for architecting and executing Tanium’s end‑to‑end integrated marketing strategy. This role brings together messaging, audience targeting, channels, and cross‑functional execution into a cohesive, high‑impact GTM engine that drives awareness, demand, pipeline, and revenue.</span><span data-ccp-props="{"134233117":false,"134233118":false,"201341983":0,"335557856":16777215,"335559738":240,"335559739":240,"335559740":300}"> </span></p> <p><span data-contrast="none">Reporting to the SVP of Growth Marketing, this leader owns the company’s global tiered campaign framework and orchestrates multi-channel programs that span broad‑based channels, webinars, trade shows, email and nurture, sponsored content, and other demand motions. They will partner closely with Product Marketing, Digital/Web, Events, Field Partner Marketing, SDR, Sales, and Customer Marketing to ensure programs land seamlessly across regions and deliver measurable business impact.</span><span data-ccp-props="{"134233117":false,"134233118":false,"201341983":0,"335557856":16777215,"335559738":240,"335559739":240,"335559740":300}"> </span></p> <p><span data-contrast="none">This is a rare opportunity to lead a global integrated marketing organization inside a fast‑growing category leader. You will shape how Tanium shows up in the market, elevate our narrative, orchestrate multi‑channel excellence, and build a world‑class engine that drives awareness, demand, and long‑term growth.</span><span data-ccp-props="{"134233117":false,"134233118":false,"201341983":0,"335557856":16777215,"335559738":240,"335559739":240,"335559740":300}"> </span></p> <p class="p1"><strong><em>*This position follows the Company’s hybrid schedule which currently requires employees to work in the office at one of the following locations a minimum of <span style="text-decoration: underline;">three</span> days per week: Addison, TX; Bellevue, WA; Durham, NC; Emeryville, CA; or Reston, VA.</em></strong></p> <p class="p1"> </p> <p><strong>What you’ll do:</strong></p> <p><strong><span data-contrast="auto"><span data-ccp-parastyle="heading 3">Lead Global Integrated Marketing Strategy</span></span></strong><span data-ccp-props="{"134233117":false,"134233118":false,"134245418":true,"134245529":true,"201341983":0,"335559738":246,"335559739":246,"335559740":300}"> </span></p> <ul> <li><span data-contrast="auto">Develop and own Tanium’s </span><strong><span data-contrast="auto">global integrated marketing strategy</span></strong><span data-contrast="auto">, aligning messages, audiences, and channels across the full customer journey.</span><span data-ccp-props="{"134233117":false,"134233118":false,"201341983":0,"335559738":0,"335559739":0,"335559740":300}"> </span></li> <li><span data-contrast="auto">Design and govern the </span><strong><span data-contrast="auto">tiered campaign framework</span></strong><span data-contrast="auto"> (Tier 1, 2, 3), ensuring consistency and scalability across corporate, regional, and partner motions.</span><span data-ccp-props="{"134233117":false,"134233118":false,"201341983":0,"335559738":0,"335559739":0,"335559740":300}"> </span></li> <li><span data-contrast="auto">Partner closely with Product Marketing to translate positioning, personas, and product launches into unified global campaigns.</span><span data-ccp-props="{"134233117":false,"134233118":false,"201341983":0,"335559738":0,"335559739":0,"335559740":300}"> </span></li> </ul> <h4><strong><span data-contrast="auto"><span data-ccp-parastyle="heading 3">Own Broad‑Based Marketing Channels</span></span></strong><span data-ccp-props="{"134233117":false,"134233118":false,"134245418":true,"134245529":true,"201341983":0,"335559738":246,"335559739":246,"335559740":300}"> </span></h4> <p><span data-contrast="auto">This role directly owns and leads strategy, execution, and optimization for ... (truncated, view full listing at source)
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