Staff Data Scientist - Ads Experimentation & Measurements

The opportunity Unity’s Ads Experimentation Platform team is looking for a Staff Data Scientist to lead the evolution of how we validate and optimize our global advertising ecosystem. At Unity, our ads reach billions of devices, and the ability to rapidly iterate on machine learning models or ads delivery pipelines is critical to our growth. In this role, you will be the technical authority for our experimentation and evaluation roadmap. You will bridge the gap between advanced statistical methodology and large-scale engineering, building the tools that allow ML teams to iterate faster and with higher confidence. You will join a team focused on high-velocity innovation, moving beyond standard A/B testing into the next generation of causal inference and high-sensitivity evaluation methodologies. What you'll be doing Advance A/B Testing Efficiency: Lead the implementation of variance reduction (CUPED) and sequential testing to increase platform sensitivity and speed. You will develop strategies to mitigate interference and network effects, ensuring results reflect true causal impact in a complex auction environment. Scale Ranking Evaluations: Architect and deploy interleaving frameworks to rapidly assess ranking model performance in real-time. This enables the team to identify winning candidates orders-of-magnitude faster than standard bucket testing. Reduce Budget Cannibalization Effects: Design methodologies to account for finite advertiser budgets and prevent experimental groups from cannibalizing each other's spend. You will develop pacing-aware evaluation techniques to maintain marketplace integrity and ensure unbiased results. Define Long-Term Value (LTV) Proxy Metrics: Research and validate surrogate metrics that correlate highly with long-term user retention and value. You will provide ML teams with short-term signals that accurately predict long-term impact, enabling faster optimization for long-term growth. Drive Automated ML Experimentation: Build the statistical foundations for automated pipelines that autonomously test and select optimal features and hyperparameters. This reduces manual engineering overhead and accelerates the deployment of high-performing models at scale. Cross-Functional Technical Leadership: Serve as the lead subject matter expert on experimentation for ML, Product, and Engineering teams. You will ensure statistical rigor is integrated throughout the product lifecycle, from initial model training to live production auctions. What we're looking for Extensive Experience: 8+ years of experience in Data Science or Applied Research, specifically within Ad Tech, Marketplaces, or high-scale experimentation platforms. Advanced Education: An MS or PhD in a quantitative field (Statistics, Economics, Computer Science, Operations Research, or equivalent). Statistical Mastery: Deep expertise in causal inference, experimental design, and frequentist/Bayesian statistics, with a proven track record of applying these to high-volume, real-time data. Technical Proficiency: Strong programming skills in Python or Scala, and experience with large-scale data processing frameworks like Spark, Snowflake, or BigQuery. Specialized Knowledge: Practical experience implementing advanced testing methodologies like CUPED, interleaving, or switchback testing in production environments. Strategic Leadership: Ability to translate complex statistical concepts into clear product roadmaps and mentor engineering teams on experimental rigor. Additional information Relocation support is not available for this position Work visa/immigration sponsorship is not available for this position Benefits At Unity, we want our team members to thrive. We offer a wide range of benefits designed to support well-being and work-life balance. Please note: Benefits eligibility, specific offerings, and coverage vary based on the country and employment status. While specific benefits vary, here are some of the ways we strive to take ... (truncated, view full listing at source)