Senior Partner Marketing Manager

<div class="content-intro"><p><a class="notion-link-token notion-focusable-token notion-enable-hover" href="http://apollo.io/" data-token-index="0"><span class="link-annotation-7a57a4e3-9668-4c92-9fb1-a9318bf3a91b--723603012">Apollo.io</span></a> is the leading go-to-market solution for revenue teams, trusted by over 500,000 companies and millions of users globally, from rapidly growing startups to some of the world's largest enterprises. Founded in 2015, the company is one of the fastest growing companies in SaaS, raising approximately $250 million to date and valued at $1.6 billion. <a class="notion-link-token notion-focusable-token notion-enable-hover" href="http://apollo.io/" data-token-index="2"><span class="link-annotation-7a57a4e3-9668-4c92-9fb1-a9318bf3a91b--723603012">Apollo.io</span></a> provides sales and marketing teams with easy access to verified contact data for over 210 million B2B contacts and 35 million companies worldwide, along with tools to engage and convert these contacts in one unified platform. By helping revenue professionals find the most accurate contact information and automating the outreach process, <a class="notion-link-token notion-focusable-token notion-enable-hover" href="http://apollo.io/" data-token-index="4"><span class="link-annotation-7a57a4e3-9668-4c92-9fb1-a9318bf3a91b--723603012">Apollo.io</span></a> turns prospects into customers. Apollo raised a series D in 2023 and is backed by top-tier investors, including Sequoia Capital, Bain Capital Ventures, and more, and counts the former President and COO of Hubspot, JD Sherman, among its board members.</p></div><h2><strong>About the Role</strong></h2> <p>As a Senior Partner Marketing Manager at Apollo, you will be the first dedicated marketer supporting our growing Partner Ecosystem, including both our Technology Partners and Solutions Partners (RevOps, Marketing, and Lead Generation Agencies). You’ll develop and execute go-to-market programs that drive awareness, activation, and revenue impact through partners. You’ll collaborate closely with Apollo’s Partnerships, Product Marketing, Content, Enablement, and Demand Gen teams to build compelling co-marketing campaigns, drive partner engagement, and create enablement assets that accelerate performance. This is a highly cross-functional, builder role — ideal for a strategic B2B marketer with a passion for partners, a strong eye for brand, and a bias toward experimentation and results.</p> <p><strong>What you’ll do: </strong></p> <p><strong>Build and Execute Partner Co-Marketing Campaigns</strong></p> <ul> <li>Design and launch GTM campaigns with technology and agency partners (e.g., webinars, case studies, email journeys, landing pages).</li> <li>Own timelines, messaging, and coordination with internal and external stakeholders.</li> </ul> <p><strong>Create and Manage Scalable Partner Enablement Assets</strong></p> <ul> <li>Develop pitch decks, one-pagers, training materials, and sales collateral that help partners effectively position Apollo.</li> <li>Work with Product Marketing to align messaging to use cases and ICP. </li> </ul> <p><strong> Own Partner Activation Programs</strong></p> <ul> <li>Design nurture programs to turn onboarded partners into revenue-generating advocates.</li> <li>Test incentives, lifecycle comms, and educational touchpoints to drive engagement.</li> </ul> <p><strong> Collaborate Across the Business</strong></p> <ul> <li>Partner closely with the Partnerships, Product, Marketing, and Revenue teams to align on goals and measure the impact of partner-driven initiatives.</li> <li>Contribute to partner launches, blog announcements, campaigns, and feedback loops.</li> </ul> <p><strong> Track and Report on Performance</strong></p> <ul> <li>Use HubSpot, PartnerStack, and internal dashboards to monitor performance across campaigns and partner cohorts.</li> <li>Optimize based on engagement, sourced revenue, and partner lifecycle behavior.</li> </ul> <h2> </h2> <h2><strong>Mini ... (truncated, view full listing at source)